As a company we are committed to helping the local communities based in West Africa.

Our approach is to provide the locals with resources that can better their lives as opposed to charitable donations.


Founding director and CEO Ajay Kirpal launched Pharma Genetica with the compassionate mission of identifying Cannabis-based homeopathic cures for inter alia Alzheimer’s disease, cancer, Crohn’s disease, epilepsy, mental health ailments, muscle spasms, nausea and chronic pains. The longstanding usage of the plant in medicine, clothing, pottery and paper has been documented since 8000 BC.

Pharma Genetica is committed to its triple bottom line; we believe that not only profits merit attention, but also the planet and its people. Our ethos is echoed throughout our corporate social responsibility strategy and permeates our carefully curated portfolio of humanitarian projects. Furthermore, our firm is geared to respect and comply with the legal parameters of the UK and Africa, and we are proud of upholding ethical business practices in relation to both our internal and external stakeholders.

-Pharma Genetica; The Triple Bottom Line

As a firm with an international reach and impact, we believe in aligning our social and environmental activities with our business purpose and values, our key stakeholders, and the needs of the African communities in which our business operates. By taking a grassroots approach and working in collaboration and partnership with local communities, we seek to continually address relevant societal needs.

The proactive involvement of our CEO and team ensures consistent communication and alignment within our company, and with external parties. Our objective is to withdraw 7%-10% of our yearly company profits, which will be directly invested back into humanitarian projects set out by the company and the local government. The implementation of specifically tailored KPIs and metrics will yield regular reports on the financial and non-financial outputs of our humanitarian project portfolio.

Project I: Water Purification

The basic necessity to life is water. Pharma Genetica will commence by working with local authorities to identify which areas suffer the greatest scarcity of fresh clean water. German-built water extraction and purification machines will be installed in order to alleviate the problem and create sustainable improvements. Furthermore, we will invest in water-saving technologies for our production facilities.

Project II: Polyclinics

A polyclinic operates independently from a hospital, however general and specialist examinations can still take place. Pharma Genetica plans to establish polyclinics across the country to treat diseases using homeopathic methods, and by changing dietary intake. We believe if the body is cleansed and given the correct nutrition most diseases can be cured. Dr. Sebi, a doctor from Honduras won a case against the FDA and American Medical Association for curing the AIDS disease through dietary changes and the introduction of specialist herbs. We would like to explore this on a greater scale in partnership with the local community.

Project III: Agricultural Cultivation

Our mindset at Pharma Genetica is to create a beneficial and sustainable ripple effect through our CSR activities; the seeds we plant in the ground will continue to grow, regardless of how long our company stays in Africa.

In partnership with local communities, we will establish fruit and vegetable farms. The intention is to teach farming methods, enabling local inhabitants to grow their own produce that is suitable to the particular climate. This project will not only help to feed people. The project will also create a sustainable, positive economic impact by enhancing trade, creating new job opportunities, and generating more tax revenues for the local government.

Project IV: School for Orphaned, Abandoned and Vulnerable Children

A unisex central orphanage will be established to home and love children who have been abandoned, abused or severely neglected by their parents and/or carers. The school will provide education to a national standard including a focus on English language studies and mathematics, and children will be homed and fed until they are ready to enter the job market or attend university. Enrolment will be available to children aged 0-10 years, and the maximum duration of attendance will be 16 years in length.

Three buildings will be developed for the school; one girls’ house, one boys’ house, and one educational building comprising classrooms, kitchen and dining facilities, laundry facilities and storage rooms.

The school will be registered as a UK charity with operations in Africa. All local accounting and reporting standards will be adhered to. An overseas volunteering program will be established, whereby pre-vetted benevolent individuals from abroad will be able to visit the charity and teach the children. We will also aim to establish partnerships with UK schools in order to enhance the cross-cultural education of the children, and also contribute to their international connectivity.

Our target is to enrol 100 students within the first five years, with between 7-8 full time, local and permanent employees.